AMERICAN MENSA LTD

Publications: the mensa bulletin provides members with informational and intriguing articles, as well as ways to interact with other members via polls and other feedback. The mensa bulletin is generated 10 times a year in both print and electronic formats for the members. A vast majority of the content (articles and illustrations) in each issue is created by the members themselves. Electronic publications are also used to supplement the print publications. The young mensa magazine (ym2) is generated quarterly by the youth members of the organization and distributed to all youth members. The www.us.mensa.org website provides more than 4,000 pages of content about the organization, its local groups, testing, programs and membership. Additionally, mensa supports web sites for many of its specific programs and events.

Public relations: mensa has been determined to be a famous mark and our marketing efforts focus on growing the public awareness and respect for the organization. Efforts such as mensa testing day, the annual mind games competition, as well as the mensa brand on books and calendars, increases the public perception of the organization in a positive way. Mensa continues to find ways that align our brand with other products on the market that strengthen our image in a positive way.