BACKCOUNTRY DISCOVERY ROUTES

Access & advocacy as part of its mission to drive sustainable economic impact in rural communities along its nationwide network of routes, bdr has stepped up to support damascus, virginia, the starting point of the mid-atlantic bdr (mabdr) and future terminus of the highly anticipated south-east bdr (sebdr). Through its access & advocacy grant program, the bdr board of directors approved a $25,000 contribution to the damascus strong fund, a relief initiative aiding the town's recovery from severe damage caused by hurricane helene. This grant will help repair roads and bridges, restore trail systems, and rebuild the downtown area, which relies heavily on outdoor recreation tourism. By investing in the long-term sustainability of gateway communities like damascus, bdr continues to support the places that make backcountry exploration possible.

Safety & educationbdr produces and manages four public service campaigns, including the ride right, ride respectfully, yield to animals and the newest addition - know your limits educational initiative. These efforts were sustained through the creation of multi-media campaigns including public service announcements (psas), development of marketing collateral, awareness videos, magazine advertising, stickers and active engagement on social media platforms.