HOUSING ACTION COUNCIL INC

Affirmative marketinghac continued as marketing consultant for the county of westchester for developments in the pipeline and for the city of new rochelle during 2023. Hac marketed several county-funded affordable housing developments in accordance with westchester county housing development affirmative fair housing marketing plan requirements and in new rochelle in accordance with the city's affordable housing program. Hac prepares affirmative marketing plans, markets the affordable units, including outreach to people least likely to apply, conducts lotteries, maintains waiting lists, and in some cases qualifies the applicants for occupancy and handles recertifications. In 2023, hac conducted the initial marketing of approximately 225 units in westchester.