American Advertising Federation Inc

The american advertising awards is the advertising industry's largest and most representative competition, attracting more than 25,000 entries every year in local aaf ad club competitions. The mission of the american advertising awards is to recognize and reward the creative spirit of excellence in the art of advertising.conducted annually by the aaf, the local tier of the american advertising awards is the first of a three-tier, national competition. Concurrently, across the country, local entrants vie to receive an addy award--recognition as the very best in their markets. At the second tier, local addy winners compete against winners from other local clubs in one of 15 district competitions. District addy winners are then forwarded to the third tier, the national stage of the american advertising awards. Entry in your local competition is the first step toward winning a national addy. Entering the american advertising awards supports the entire advertising industry, because the aaf and its local and district affiliates use the proceeds to enhance advertising through programs such as public service, internships, advocacy groups, advertising education, and consumer awareness. Selection of the most creative entry in each category is affected by a scoring process in which a panel of judges evaluates all creative dimensions of every entry. A gold addy is recognition of the highest level of creative excellence and is judged to be superior to all other entries in the category. Entries that are also considered outstanding and worthy of recognition receive a silver addy. The number of awards given in each category is determined by the judges, based on the relative quality of work in that category.

The advertising hall of achievement is the premier event recognizing top young thought leaders making a significant impact on our industry and their communities. The impressive alumni networkeach selected by peers in the advertising industryincludes nearly 200 members who have transformed the landscape of advertising, entertainment and media.the advertising hall of achievement is the industry's premier award for outstanding advertising professionals age 40 and under. The aaf established this program in 1993 as a way to recognize talented individuals whose leadership, career achievement and personal characteristics inspire others to excel.