C-Change Conversations

C-change digital resources: to broaden our educational reach beyond presentations, c-change makes use of a wide array of digital resources. Our digital offerings via email (blogs, newsletters, etc.) consistently have above-average open rates and view times. More than 3,000 people subscribe to our newsletters. Our digital activity includes: 1. The c-changeconversations.org website:: features an introduction to the science and effects of climate change, ways to take action, how to book a primer, newsletters, blogs, and more. 2. Newsletters: "curated climate news," a monthly publication that provides context for climate news of hope and concern; "curated climate news for athens, ga," which features georgia state and local news; and "quarterly" reports that share organizational news and progress. Newsletters are posted on the website and emailed to our subscribers.3. Blogs: written by c-change team members and business and experts on a variety of topics, our blogs spark thought on impacts and action. Blogs are posted on the website and emailed to our subscribers. In 2024, we premiered a blog called "b-change" to offer readers suggestions and guidance on how they can take individual action in their own lives to reduce climate change impacts. 4. Ask a climate expert: website users submit climate-related questions to be answered by our contributing scientists and topic experts. Answers are posted at the website.5. Social media: we utilize linkedin, facebook, instagram, and threads to reach audiences beyond our subscriber mailing list, providing insights and perspectives on climate change impacts and news. In 2024, we launched a six-week awareness campaign called "did you know" featuring data and facts to encourage our followers to learn more about climate change. This campaign included spots on streaming tv channels in multiple states, resulting in 100,000 unique impressions in over 50,000 households.

C-change's webinars: c-change continues to build our roster of interviews with experts in climate, weather, energy, technology, policy, investment, insurance, health, and more. These interviews are free and open to the public. Most are broadcast live via zoom, then posted on our website. Our 2024 interviews included: "coral and climate," featuring james porter, phd, distinguished professor of ecology and award-winning filmmaker of "chasing coral" "watching the weather," featuring nationally acclaimed meteorologists jeff berardelli and chris gloninger