Carmichael Improvement District

Streetscape and Maintenance enhancements intends to make the District more accessible and attractive to potential tenants and customers while present businesses thrive. Streetscape and Maintenance enhancements include purchase and installation of pole banners and other branded expressions which serve to showcase shopping opportunities while presenting a cohesive image of community pride; pursuit of grant opportunities to construct features around the District that celebrate the history and unique vitality of Carmichael.

Economic Enhancements focus on increasing business sales in an effort to attract new establishments, and increase occupancy and rental rates. Economic Enhancements include funding business publicity opportunities, funding marketing programs, and supporting the business community with ways to increase sales and area appeal of District to daily commuters, greater area residents, and regular visitors.

Advocacy and Image aims to increase awareness of the District through distribution of information via printed pamphlets, electronic communication, and community networking. Advocacy and Image includes paid advertising locally and online, and grant programs for community businesses.