Dupont Circle Business Improvement District

Safe - the bid employs a full-time safety ambassador who works 3:00-11:00 p.m. Each tuesday through saturday. The role of the bid's safety ambassador is to engage with community stakeholders such as retail, restaurant, and service businesses as well as visitors and residents. Safety ambassador foot patrols provide a visible presence across dupont circle during periods of heavy pedestrian traffic, encouraging a safer community. The bid continues to partner with mpd second district leadership, dupont circle stakeholders, and civic leadership to share information, access resources, and advocate for a safer community.

Marketing - the primary goal of the bid's marketing strategy is to highlight local attractions, businesses, public spaces, events, initiatives, and to promote the neighborhood as both a local and international destination. The bid gained followers across all its social media channels, and the dedicated work of the bid and individual bid businesses was central to its content.