Greater Milwaukee Convention & Visitors Bureau Inc

Marketing efforts coordinate all external communications, paid advertising, e-marketing, and social media for both conventions and leisure tourism. The department identifies marketing opportunities and develops short and long-term marketing strategies to attract overnight visitors from outside the milwaukee area.

Public relations and communications efforts promote the greater milwaukee region on a local, regional, national, and international level to meeting planners, visitors, and residents. Public relations focuses on both leisure and convention tourism, increasing the impact of paid marketing to increase visitor traffic to the milwaukee area.