Madison Advertising Federation Inc

The purpose shall be to act as an association affiliated with the American Advertising Federation and its 8th District to promote greater effectiveness in the use of advertising as an instrument for distribution, to foster higher standards of practice in advertising and selling, to expand recognition of advertising as a profitable business tool, to cooperate with the educational systems to promote a better understanding of advertising, to advance standards of advertising through a voluntary program of self-regulation, and to cultivate a better understanding of the economic and social value of advertising to the consuming public, and to undertake or perform any other lawful act, endeavor or purpose which may be incidental, necessary, desirable or convenient relative to the promotion of the advertising industry.