Missouri Electric Cooperatives

The risk management and training department provides onsite safety meetings, training schools, conferences, testing services, mecip audits/inspections, aeci risk assessments, and resap audits for 46 electric cooperatives in missouri. The department also coordinates mutual aid among its member systems to support electric cooperatives in other states affected by natural disasters. During 2024, 276 safety meetings were presented and 31 training schools and conferences. The total number of cooperative employees that attended training schools and conferences was 1076. 40 mecip audits/inspections, 10 aeci risk assessments and 8 resap onsite observations were completed. The testing program tested 904 trucks, 4,540 grounds, 5,900 live line tools and 10,255 pieces of cover-up. All billing to cooperatives was through amec.

Cooperative advertising this program serves as the advertising program for all of missouri's electric cooperatives. Media purchases are made for cooperatives both individually and collectively. The goal is to receive a better rate for our systems with group purchases and have statewide coverage. The ads are a combination of "electrical safety", "brand marketing", and "youth initiatives". The organization also ran ads in digital print form. The print ads were mainly in rural missouri magazine, today's farmer and other agriculture industry publications. The focus of these print ads was promoting safety around electric lines.systems served: 40 distribution cooperatives, 6 transmission cooperatives and 1 generation cooperativebroadcast area: radio is entire state of missouri, plus additional broadcasts during the state fair. Print area is the entire state of missouri circulation. Social media is present on facebook, x, instagram, tiktok, and some web pages.number of stations/broadcasts/prints/social media: approximately 83 stations, approximately 10,000 radio ads, 12 print ads per year in rural missouri, and 35 times in today's farmer, and other agriculture magazines. Also, advertising included placement of banners on internet, streaming tv services and posts on facebook. Ads were also placed on pandora and spotify streaming radio.short term goals: provide public information as it relates to safety and current issues of electric cooperatives. Examples: rate issues, storms, energy efficiency, etc.long term goals: building a base for continually updating our member owners on current events and a consistent, ongoing message of being safe around electricity. We also try to provide these messages in the most economical and broad means possible.