Ncc

Printing of the sales catalog and show flyers are for the benefit of participants and the general public to provide insight and education on the cattle industry and the show.

Show award expenses are incurred to provide and educate participants and youth as to the importance of the cattle industry and to provide youth with hands on experience.

Advertising and promotion expenses are incurred to promote the breed cattle industry and to educate the public about the importance of beef cattle to agriculture and society.