Osceola Convention And Visitors Bureau Inc

Ek's meeting sales and sports sales efforts continue to be driven by incentive and/or sponsorship programs. These programs offset event and tournament costs and have proven to be a valuable tool to securing business for the destination.

Consumer and travel trade advertising campaigns in canada, united kingdom, northern europe, brazil, mexico, colombia, chile, india and china included out of home, digital, rich media, and print elements. Website landing pages featured strong offers from industry partners encouraging consumers to book travel to kissimmee. Partnerships with brand usa extended our advertising reach. Co-op partnerships were a key strategy in experience kissimmee's targeted international markets. Over the course of the year, we engaged in co-ops, all of which were supported by matching funds from brand usa.