Pinky Swear Foundation

Education/awareness-we are passionately committed to increasing the awareness and understanding of childhood cancer and its impact on families. By sharing stories, photos, and videos featuring pinky swear all-stars (kids with cancer), the financial hardships that these families face become tangible and relatable. We utilize a mix of communication channels, including social media, website, email, advertising, public speaking engagements, and public relations, to demonstrate the impact pinky swear foundation has on our all-star families and how others can help.

Student engagement-pinky swear foundation encourages personal development of young leaders through goal setting and entrepreneurship while helping kids with cancer. The pinky swear pack program empowers students to participate in childhood cancer awareness and support initiatives throughout the school year. Through these youth development activities, we aim to inspire the servant-leadership mentality inspired by the original pinky swear promise.