R Street Sacramento Partnership

Promotion events and adminstration: it was the desire of owners upon formation that a promotions program would be developed to promote T Street as a vibrant commercial center. It was the hope that special events on R Street combined with promotion and advertising of the area would keep people coming to the district. Under this program the R Street area would be promoted as a vibrant commercial center for shoppers and new business tenants. __Market RSSP as a destination with a focus on arts and culture __Created new banners for the partnership __Communicate frequently with stakeholders __Drive more traffic to the RSSP website

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10th-18th Street maintenance for new improvements: funds are continuing to be collected for future maintenance for the new capital improvements that were installed on R Street between 10th & 18th St. including electricity for lights on new art installations and entry features and maintenance of benches bike racks and decorative lighting. It is anticipated that funds in this category will be used primarily in the latter years as improvement required additional maintenance.

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