Roswell Humane Society Incorporated

The organization sponsors public education programs on responsible pet ownership, including newspaper articles, radio and television announcements and appearances at special events.officers, directors, staff and volunteers routinely make personal appearances at locations such as shopping centers, pets events at public parks, state and county fairs, etc. The organization's newsletter and website also features various educational articles and news about pet adoption, the care and feeding of pets and pet health issues. Animals available for adoption are highlighted in a weekly newspaper feature, on television and on organization's website.

In cooperation with various animal rescue groups throughout new mexico and colorado, employees and volunteers from the society transport dogs and cats to other rescue shelters. These are generally shelters in communities that have an agressive spay and neuter program resulting in a greater reduced homeless pet population. Due to lax local laws regarding pet licensing and responsible pet ownership, transportation of homeless pets from the organization's home area to larger cities where demands for specific breeds is greater and where there is a larger pool of potential adopters.