Video Advertising Bureau Inc
NEW YORK, NY
Total revenue
$8.4M
Total expenses
$8.8M
Net assets
$1.6M
Grants received
—
EIN
133058765
Tax year
2024
Mission
The Video Advertising Bureau. Inc ("VAB") was incorporated as a not-for-profit trade association to develop and promote multi-screen television as an advertising medium; create and distribute research/insights reports, marketer's guides, videos, infographics, video advertising campaigns and presentations to both its members (TV networks, TV distributors and Cinema advertising companies) and its customers (marketers, advertisers and their agencies) on all advertising-relevant topics in the US video ecosystem.
Programs
2 programs
Our in-person advocacy at industry forums and conferences is the second-largest program at VAB. Our senior-most executives habitually frequent the speaker stages at customer-facing conferences in both major cities and smaller ad marketplaces throughout the US. As featured speakers and/or discussion panel moderators, top VAB execs take the VAB insights directly to the VAB customers. (marketers, advertisers & their agencies)
Attaining press coverage for the VAB-created insights/research is our third-largest program at VAB. Both hard-copy and electronic forms of press coverage is sought across a wide range of press outlets including: Advertising, Marketing & Media press, Digital Advertising and Tech Press, General Business press, Research & Insights press, plus Sports press and Entertainment press.
Financials
FY 2024
Revenue
Expenses
People
40 listed
SEAN CUNNINGHAM
PRESIDENT & CEO
$1.4M
40 hrs/wk
DANIELLE DELAURO
EXECUTIVE VICE PRESIDENT
$803K
40 hrs/wk
JASON WIESE
SVP DIRECTOR OF STRATEGIC INSIGHTS
$452K
40 hrs/wk
MARIANNE VITA
SVP, DIRECTOR OF INTEGRATED STRATEGY & MARKETING
$337K
40 hrs/wk
NELLIE CHUNG
VP, MARKETING & PARTNERSHIPS
$208K
40 hrs/wk
CORRIE KATCHER
VP, BUSINESS DEVELOPMENT
$177K
40 hrs/wk
JO ANN ROSS
DIRECTOR
—
1 hrs/wk
JOHN HALLEY
DIRECTOR
—
1 hrs/wk
JOHN ZACCARIO
DIRECTOR
—
1 hrs/wk
JON STEINLAUF
DIRECTOR
—
1 hrs/wk
KIM KELLEHER
DIRECTOR
—
1 hrs/wk
LISA VALENTINO
DIRECTOR
—
1 hrs/wk
LOUIS CARR
DIRECTOR
—
1 hrs/wk
MARIANNE GAMBELLI
DIRECTOR (Through May 2024)
—
1 hrs/wk
DAVID KLINE
SECRETARY
—
1 hrs/wk
MICHAEL DEAN
DIRECTOR (as of Feb 2024)
—
1 hrs/wk
MICHAEL STROBER
DIRECTOR
—
1 hrs/wk
MIKE ZEIGLER
DIRECTOR (Through Jan 2024)
—
1 hrs/wk
NICOLLE PANGIS
DIRECTOR (Through Jan 2024)
—
1 hrs/wk
PAUL CURRAN
DIRECTOR
—
1 hrs/wk
PETER OLSEN
DIRECTOR
—
1 hrs/wk
RITA FERRO
DIRECTOR
—
1 hrs/wk
SCOTT FELENSTEIN
DIRECTOR (Through Feb 2024)
—
1 hrs/wk
WILLIAM ABBOTT
DIRECTOR
—
1 hrs/wk
MICHAEL BARTOLI
DIRECTOR
—
1 hrs/wk
JASON MALAMUD
TREASURER
—
1 hrs/wk
MARK MARSHALL
CHAIRPERSON
—
1 hrs/wk
AMY LEIFER
DIRECTOR
—
1 hrs/wk
ART SAMUEL
DIRECTOR
—
1 hrs/wk
BRIAN NORRIS
DIRECTOR
—
1 hrs/wk
CHRISTINE MARTINO
DIRECTOR (As of Mar 2024)
—
1 hrs/wk
DAN TEMPLIN
DIRECTOR (Through Apr 2024)
—
1 hrs/wk
DONNA SPECIALE
DIRECTOR
—
1 hrs/wk
ED GEORGER
DIRECTOR
—
1 hrs/wk
JAMES ROOKE
DIRECTOR
—
1 hrs/wk
BENJAMIN VANDEGRIFT
VP MEASUREMENT SOLUTIONS
$258K
40 hrs/wk
Kailyn Hartmann
Vice President, Advanced Analytics & Intelligence
$206K
40 hrs/wk
LEAH MONTNER-DIXON
ASSOCIATE INSIGHTS DIRECTOR
$161K
40 hrs/wk
ROZINA MANNAN
DIRECTOR OF BUSINESS SOLUTIONS
$158K
40 hrs/wk
REED KIELY
ASSOCIATE INSIGHTS DIRECTOR
$145K
40 hrs/wk
Independent contractors
YOUR PART TIME CONTROLLER
ACCOUNTING SERVICES