Weslaco Chamber Of Commerce

The wacc has numerous membership services for businesses through a variety of programs and opportunities. In 2023-24, we held 47 ribbon cuttings to celebrate members achievements and accomplishments. We held 25 networking events, including job fairs and community events. We offered advance seo on our website and had over 470,000 views. We have initiated stronger support local initiatives through our cash mobs that support retailers and lunch mobs that support local restaurants, all while enhancing our connections with peers. Weve held workshops in leadership, customer service, sba collaborative programs,small business operations and strategies, as well as seminars on hotel tax law. We added 64 mew members while having an 94% retention rate overall. At the end of the year, we had 373 members.

The wacc focuses on advertising outside of weslaco to promote weslaco as a visitors destination. Marketing is done in a variety of ways, including advertising, billboards, city promotions, and trade shows. This year, the weslaco visitors center had 13,000 visitors come in for information , events, or special presentations. In this fiscal year, we had over 50,000 participants in our community events such as the annual christmas parade, the texas onion festival, sabor weslaco and a monte carlo leadership fundraiser.we reach over 2,180 out of statew visitors in order to help them relocate to weslaco during the winter texas season. We market to the birding community to encourgage them to visit and stay in weslaco and visit our 3 nature parks. Our border community marketing efforts to promote weslaco in mexico reaches over 300,000 in broadcast media and digital media, and 500,000 in publications. We have 2 billboards that approximately 2,000,000 people view.