Direct Selling Education Foundation

Communications: Educate the public about how direct selling empowers individuals, supports communities and strengthens economies worldwide. Our programs help build a broader understanding of direct selling's channel of distribution, wide variety of products, and entrepreneurship opportunity.

Ethical Leadership Initiative: Education on and promotion of ethical direct selling business practices and corporate social responsibility.

International Grants: The purpose of the DSEF International Grant Program is to enhance the relationship of the direct selling industry with academic and consumer communities around the world. As direct selling grows dramatically internationally, so must industry relations with these important segments of society be nurtured. Improving communications and fostering partnerships with consumer and academic leaders abroad will help to fulfill the DSEF mission.

Direct Selling Entrepreneur Program: DSEF brings the world of direct selling together with the community college entrepreneurship environment to increase the number and scope of self employment opportunities across the country. Through this program, individuals learn the entrepreneurship skills they need to start or grow a successful business and gain confidence in their ability to thrive as independent business owners. This program is developed in partnership between DSEF and National Association for Community College Entrepreneurship.

Consumer Initiatives: As the goodwill ambassador of the direct selling industry, Direct Selling Education Foundation (DSEF) proudly provides and supports programming to engage, educate and empower consumers. We partner with consumer advocates, educators and public policy leaders to keep consumers informed and to ensure their voices are heard throughout the global marketplace.

Community Services: DSEF serves as our industry's goodwill ambassador by continually bringing direct selling leaders together to support the communities where they work, live, and learn.