Backcountry Discovery Routes

Community outreach, bdr maps production and store bdr remained committed to community outreach, engaging with national adventure motorcycle events and rallies, and supporting local adv clubs and groups. We provided giveaways, free educational materials, and multimedia presentations to promote safe and responsible travel in the backcountry.this year, bdr took over the production of bdr maps from butler maps. In the past, bdr provided the intellectual property while butler maps handled production, printing, and retained the profits. As of 2024, bdr has transitioned to being the sole publisher of its maps. This shift has allowed bdr to streamline and enhance map design, offering more value, better resources, and an improved product for the bdr community. Additionally, by retaining all profits from map sales, bdr can reinvest more resources into developing new routes and expanding opportunities for adventure riders.additionally, our online store continued to offer a wide range of products and resources to support adventure riders.

Access & advocacy as part of its mission to drive sustainable economic impact in rural communities along its nationwide network of routes, bdr has stepped up to support damascus, virginia, the starting point of the mid-atlantic bdr (mabdr) and future terminus of the highly anticipated south-east bdr (sebdr). Through its access & advocacy grant program, the bdr board of directors approved a $25,000 contribution to the damascus strong fund, a relief initiative aiding the town's recovery from severe damage caused by hurricane helene. This grant will help repair roads and bridges, restore trail systems, and rebuild the downtown area, which relies heavily on outdoor recreation tourism. By investing in the long-term sustainability of gateway communities like damascus, bdr continues to support the places that make backcountry exploration possible.

Safety & educationbdr produces and manages four public service campaigns, including the ride right, ride respectfully, yield to animals and the newest addition - know your limits educational initiative. These efforts were sustained through the creation of multi-media campaigns including public service announcements (psas), development of marketing collateral, awareness videos, magazine advertising, stickers and active engagement on social media platforms.