NonprofitsPeople For The Ethical Treatment Of Animals Inc

Animal-Related

People For The Ethical Treatment Of Animals Inc

NORFOLK, VA

Total revenue

$77.2M

Total expenses

$71.3M

Net assets

$37.1M

Grants received

$38.8M

447 grants

EIN

521218336

Tax year

2023

Mission

Protection of animal rights.

Programs

3 programs

Public outreach and informationpeta conducts informational campaigns and publishes materials for children, high school and college students, and educators as well as factsheets, booklets, flyers, posters, and a magazine called peta global for supporters and other members of the public. Peta's campaigns which reach millions of people and receive extensive international media coverage involve renowned celebrities, interactive social networking, website features, blog posts, and public service announcements, which are typically placed for free in high-exposure outlets.in fiscal year 2024, peta secured free advertising space worth nearly $4.4 million and logged over 100,000 interactions with the media via news releases, letters, social media, and radio, tv, print, and online interviews.

Expenses: $21.2M

International grassroots campaignspeta organizes campaigns to inform the public about the abuse and killing of animals in the experimentation, food, clothing, and entertainment industries, among other types of cruelty. In 2024, peta organized and led 1,317 demonstrations and sent out millions of letters through online advocacy campaigns to urge companies and individuals to make changes that benefit animals.animals in the experimentation industrythe u.s. Court of appeals for the district of columbia circuit ruled that the national institutes of health (nih) violated the first amendment by blocking criticism of animal testing. Its decision came in response to a lawsuit brought on behalf of peta and an individual plaintiff by lawyers at the foundation to support animal protection, the knight first amendment institute at columbia university, and the animal legal defense fund. It says that nih's current and past blocking of keywords including "monkey(s)," "cats," "mouse," "experiment," "testing," "peta," "torture, and "revolting"on its social media pages is illegal. This landmark decision reinforces that nih can no longer distort public discourse over its work by censoring critics of cruel, pointless experiments on animals. As the court explained, allowing nih to block "words related to animal testing as categorically off-topic defies common sense."the cites animals committee, which sets international policy for the trade in wild animals, has decided to maintain additional scrutiny of endangered monkeys exported from cambodia, the philippines, and vietnam rather than dropping these animals off the list. This will help keep these animals out of u.s. Laboratories. Peta had reviewed documents from these countries and submitted analyses raising legitimate questions regarding the reliability and validity of the countries' claims about their success with captive breeding. Peta also petitioned the u.s. Fish & wildlife service to list these animals as endangered under the federal endangered species act, which would provide them with additional protection.the louisiana supreme court ruled in peta's favor and ordered that louisiana state university (lsu) can't keep public records about christine lattin's deadly experiments on sparrows hidden. The university had fought peta to keep lattin's records secret since 2019, saying that it had no records or obligation to provide records that it did have. After peta won both at trial and before the louisiana court of appeal, lsu appealed to the highest court in the state, which affirmed the decisions of both lower courts, finding that lsu must produce the records including videos of lattin's experiments that peta had requested. In addition, lsu paid peta attorney's fees and costs awarded by the trial court in the amount of $73,501.the national institute of general medical sciences, part of the nih, announced at a recent conference that it would stop funding the most common types of sepsis experiments on animals and instead shift resources toward superior, human-relevant methods. The move follows years of pressure from peta and its ongoing lawsuit challenging the agency's continued funding of failed sepsis experiments on mice and other animals. This lawsuit is the first of its kind to challenge an entire area of research.after pressure and complaints from peta, a sleep fragmentation experiment that university of massachusetts amherst experimenter agnes lacreuse had moved to the university of wisconsin madison's wisconsin national primate research center was halted. Uw-madison had received approval to subject 32 marmosets to 24 nights, over two months, of loud, blaring noises to wake them repeatedly. Instead, six marmoset monkeys were deprived of sleep for just one night.after peta provided the university of washington board of regents with evidence of director michele basso's failings and called for her dismissal, she was removed as director of the washington national primate research center (wanprc). Basso, who has long history of utter disregard for the monkeys she experiments on, had botched surgical implants in the skulls of monkeys and was responsible for multiple violations of federal animal welfare laws. Lawmakers in washington state introduced a bill that would require transparency at the publicly funded wanprc, which has received hundreds of millions of tax dollars in the past 10 years alone. The primate act would have required that the wanprc publish data annually on the number and species of primates in its facilities, how they're used in experimentation, injuries and deaths, unintended infections and illnesses, violations of the federal animal welfare act (awa), public funding received, and the composition of oversight committees and boards. The bill followed peta's campaigns and lawsuits and gained nine cosponsors on its first day. While it ultimately did not pass in this session, it was the first act of the washington state legislature challenging the primate center and will likely be reintroduced.the u.s. Court of appeals for the ninth circuit granted peta a victory in its appeal of a ruling from the u.s. District court for the western district of washington that permitted members of the university of washington institutional animal care and use committee to have their names redacted in public records responses. Peta's science advancement & outreach division, in collaboration with a multiorganizational group of researchers and advocates, won the lush prize, the largest award offered within the animal-free research community, in major science collaboration. The coveted biannual prize is internationally competitive and recognizes the most promising collaborations that are working to develop and promote alternatives to animal testing. Peta's group triumphed over two fierce competitors, securing a prestigious center-stage spotlight on its work to advance non-animal research methods.peta's complaint to the u.s. Department of agriculture (usda) resulted in a $1,000 penalty against hainan airlines after confirming its allegation that the company had violated federal law in august 2022 by flying 720 monkeys more than 8,000 miles from cambodia to chicago without being registered with the agency as required. Peta has since confirmed that hainan airlines still has no registration and appears to be out of the monkey-transport industry.local residents in bainbridge, georgia, filed a lawsuit against the city government and multiple county agencies that voted, in violation of georgia's open meetings act, to approve a plan which included $58 million in tax abatements to build the largest monkey-breeding facility in the u.s. The planned facility would import, breed, and warehouse monkeys destined to be poisoned, mutilated, and killed in pointless laboratory experiments, risking the spread of infectious diseases and degrading the environment.according to the lawsuit, the agencies failed to publish notices or agendas, record the presence or absence of their members, and identify individual members who voted to approve the project, along with violating the act in other ways. Local residents have also filed a nuisance lawsuit against the company for the harm that would come to them if the facility is built.more than 24,000 peta supporters emailed agency officials at the taiwan food and drug administration to finalize regulations that removes animal testing as an option for companies wanting to make human iron health claims for marketing their food and beverage products. The testing included feeding baby rats an iron-deficient diet to induce anemia and then feeding them a test food, after which their blood was repeatedly taken. The agency now requires only safe and effective human tests for this purpose. Recommendations formally and repeatedly made by peta, some nearly verbatim, were included in the nih approving a plan to invest in and study animal-free, human-relevant research methods. The program is expected to fund $35 million to $40 million a year to "significantly advance understanding of human health and disease."after the military heard from peta, a u.s. Army funded brain damage experiment on ferrets ended more than six months ahead of schedule at michigan's wayne state university. Ferrets will no longer be purposely bombarded with radio waves, killed, and dissected in this gruesome experiment. Peta is urging the army to stop subjecting any species to crude and pointless weapon-wounding tests and switch to animal-free methods that are actually relevant to human health.

Expenses: $14.6MGrants: $3.6M

Peta encourages and facilitates cruelty-free living by providing compassionate people around the world with consumer products such as cosmetics and household cleaners that aren't tested on animals, animal-care products, and animal rights t-shirts informational videos and books, animal-rescue equipment, and campaign materials. These items are available online through the peta shopping guide and the peta shop. This fiscal year, beauty without bunnies added 381 new companies to peta's cruelty-free list, bringing our new total to 6,711. Some notable brands include axe and lynx (unilever) and roc skincare.

Expenses: $485K

Financials

FY 2023

Revenue

Contributions & grants$74.6M
Program service revenue$847K
Investment income$1.8M
Other revenue
Total revenue$77.2M

Expenses

Grants paid$5.3M
Salaries & benefits$18.6M
Fundraising$12.0M
Other expenses$47.2M
Total expenses$71.3M
Total assets$52.7M
Net assets$37.1M

People

10 listed

NameRoleCompensation

TRACY REIMAN

VICE PRESIDENT

Board

$126K

40 hrs/wk

INGRID NEWKIRK

PRESIDENT/SECRETARY

Board

$37K

40 hrs/wk

JEFFREY KERR

ASST. SECRETARY

Board

1 hrs/wk

MICHAEL RODMAN

CHAIRPERSON

Board

1 hrs/wk

JEANNE ROUSH

TREASURER

Board

1 hrs/wk

ROSALIND ZAYAS

DIRECTOR

Staff

$148K

40 hrs/wk

KATHLEEN GUILLERMO

SR. VICE PRESIDENT

Staff

$143K

40 hrs/wk

STEVEN KEHRLI

SR. VICE PRESIDENT

Staff

0

CAITLIN HAWKS

GENERAL COUNSEL

Staff

0

ANDREW COOK

VICE PRESIDENT

Staff

0

Independent contractors

RWT PRODUCTION

MAILING AND POSTAGE

$6.4M

GOOGLE INC

ONLINE ADVERTIS

$1.1M

KT PRODUCTION

MAILING AND POSTAGE

$954K

MAL WARWICK DONORDIGITAL

DIRECT MAIL MANAGEMENT

$866K

NAMES IN THE NEWS

MAILING LIST RENTAL

$396K

Grants received

Showing 200 of 447

FromAmountPurposeYear
$1M
TO SUPPORT THE SAM SIMON ANIMAL RESCUE FUND, CRUELTY INVESTIGATIONS AND INTERVENTIONS, AND ORGANIZATIONAL CAPACITY BUILDING.
2024
$96K
ENVIRONMENT & ANIMAL PROTECTION
2024
$75K
SUPPORT FOR THE PREVENTION OF THE USE OF GREAT APES IN MEDIA AND THE CORPORATE ARENA.
2024
$66K
ANIMAL-RELATED
2024
$51K
GENERAL SUPPORT
2024
$42K
GENERAL SUPPORT
2024
$26K
Environment & Animals
2024
$25K
General & Unrestricted
2024
$25K
CHARITABLE DONATION
2024
$25K
PROTECTION OF ANIMAL RIGHTS
2024
$25K
UNRESTRICTED GENERAL SUPPORT
2024
$24K
FOR RECIPIENT'S EXEMPT PURPOSE
2024
$24K
General & Unrestricted
2024
$24K
SUSTAINING SUPPORT
2024
$17K
FOR GENERAL USES AND PURPOSES
2024
$14K
ENVIRONMENT & ANIMAL PROTECTION
2024
$10K
ANIMAL SHELTERS/RESCUE ORGANIZATIONS
2024
$10K
FOR GENERAL PURPOSES
2024
$9K
GENERAL SUPPORT
2024
$8K
GENERAL SUPPORT
2024
$6K
GENERAL SUPPORT
2024
$6K
GENERAL OPERATING SUPPORT
2024
$6K
OPERATING SUPPORT
2024
$5K
PROGRAM SUPPORT
2024
$5K
PROGRAM SUPPORT
2024
$5K
Charitable Event
2024
$5K
General & Unrestricted
2024
$5K
TO SUPPORT THE ORGANIZATION'S MISSION AS THE LARGEST ANIMAL RIGHTS ORGANICATION IN THE WORLD. THIS IS FOR VANGUARD SOCIETY MEMBERSHIP RENEWAL.
2024
$4K
General & Unrestricted
2024
$3K
MATCHING CONTRIBUTION (GENERAL OPERATING SUPPORT)
2024
$3K
GENERAL PURPOSE
2024
$2K
In Support of Indian Foal "Rocky"
2024
$1K
GENERAL SUPPORT
2024
$800
GENERAL PURPOSE
2024
$753
GENERAL OPERATING PURPOSE
2024
$614
MATCHING GIFT OF STAFF AND BOARD MEMBERS
2024
$600
CHARITABLE CONTRIBUTIONS TO SUPPORT THE ETHICAL TREATMENT OF ANIMALS
2024
$549
MATCHING GIFTS
2024
$500
ANIMAL CARE
2024
$400
General & Unrestricted
2024
$77
GENERAL SUPPORT
2024
$47
Financial Assistance
2024
$1.4M
TO SUPPORT THE SAM SIMON ANIMAL RESCUE FUND, CRUELTY INVESTIGATIONS AND INTERVENTIONS, AND ORGANIZATIONAL CAPACITY BUILDING.
2023
$1.3M
FOR RECIPIENT'S EXEMPT PURPOSE
2023
$1.0M
ENVIRONMENT & ANIMAL PROTECTION
2023
$832K
For grant recipient's exempt purposes
2023
$294K
ENVIRONMENTAL AND ANIMALS
2023
$266K
ENVIRONMENT, ANIMALS
2023
$211K
ANIMAL WELFARE
2023
$150K
ANIMAL RESCUE
2023
$101K
ASSISTANCE OF ANIMAL WELFARE BY DONATION OF 700 SHARES OF MARATHON PETROLEUM CORP ON 12/13/23 (BOOK VALUE OF $41,177 - ORIGINAL COST METHOD, FMV OF $101,280 - HI/LOW METHOD)
2023
$75K
SUPPORT TO END THE USE OF GREAT APES AND OTHER EXOTIC ANIMALS IN THE MEDIA, INCLUDING CAMPAIGNING AND ADVOCACY WORK TO IMPROVE THE RESPECT AND VALUE OF APES IN US ENTERTAINMENT.
2023
$63K
ANIMAL-RELATED
2023
$30K
GENERAL SUPPORT
2023
$26K
FOR RECIPIENT'S EXEMPT PURPOSE
2023
$25K
General & Unrestricted
2023
$25K
UNRESTRICTED GENERAL SUPPORT
2023
$25K
GLOBAL COMPASSION FUND
2023
$20K
ENVIRONMENTAL
2023
$19K
UNRESTRICTED USE
2023
$19K
General & Unrestricted
2023
$17K
FOR GENERAL USES AND PURPOSES
2023
$17K
Operating Support/Annual Fund
2023
$11K
General & Unrestricted
2023
$10K
Global Compassion Fund
2023
$10K
General & Unrestricted
2023
$10K
UNRESTRICTED GRANT TO SUPPORT ORGANIZATION'S EXEMPT PURPOSE
2023
$9K
CHARITABLE DONATION
2023
$9K
FOR GENERAL PURPOSES
2023
$9K
FOR GENERAL PURPOSES
2023
$8K
to help eliminate animal testing
2023
$8K
GENERAL SUPPORT
2023
$8K
ENVIRONMENT & ANIMAL PROTECTION
2023
$6K
GENERAL OPERATING SUPPORT
2023
$5K
General support for programs, operations and other charitable purposes
2023
$5K
TO SUPPORT THE ORGANIZATION'S MISSION AS THE LARGEST ANIMAL RIGHTS ORGANICATION IN THE WORLD. THIS IS FOR VANGUARD SOCIETY MEMBERSHIP RENEWAL.
2023
$3K
GENERAL OPERATING SUPPORT
2023
$2K
In Support of Indian Foal "Rocky"
2023
$2K
General & Unrestricted
2023
$2K
ANIMAL RIGHTS
2023
$1K
ANIMALS
2023
$1K
MATCHING GIFTS
2023
$1K
General & Unrestricted
2023
$1K
GENERAL SUPPORT
2023
$700
GENERAL SUPPORT
2023
$640
MATCHING GIFTS
2023
$550
CHARITABLE CONTRIBUTIONS TO SUPPORT THE ETHICAL TREATMENT OF ANIMALS
2023
$500
UNRISTRICTED DONATION
2023
$500
ANIMAL RESCUE EFFORT.
2023
$500
GENERAL SUPPORT
2023
$500
ANIMAL CARE
2023
$427
GENERAL OPERATING PURPOSE
2023
$400
General & Unrestricted
2023
$365
OTHER CIVIC / COMMUNITY
2023
$330
MATCHING GIFTS
2023
$265
OTHER CIVIC / COMMUNITY
2023
$250
OTHER CIVIC / COMMUNITY
2023
$229
GENERAL SUPPORT
2023
$229
GENERAL SUPPORT
2023
$229
GENERAL SUPPORT
2023
$225
OTHER CIVIC / COMMUNITY
2023
$200
GENERAL SUPPORT
2023
$170
MATCHING GIFT TO CIVIC AGENCY
2023
$153
GENERAL SUPPORT
2023
$150
FOR GENERAL OPERATING SUPPORT
2023
$120
MATCHING CONTRIBUTION MADE BY EMPLOYEE OF YELP, IN
2023
$120
Matching Gifts
2023
$103
ANIMAL-RELATED
2023
$100
EXEMPT PURPOSE
2023
$100
MATCHING GIFTS
2023
$95
Financial Assistance
2023
$76
GENERAL SUPPORT
2023
$50
GENERAL SUPPORT
2023
$50
OTHER CIVIC / COMMUNITY
2023
$50
VOLUNTEER PROGRAM
2023
$40
GIFT MATCHING
2023
$25
OTHER CIVIC / COMMUNITY
2023
$25
OTHER CIVIC / COMMUNITY
2023
$25
EMPLOYEE GIVING PROGRAM
2023
$19
OTHER CIVIC / COMMUNITY
2023
$4.0M
AID IN PREVENTION OF CRUELTY TO ANIMALS
2022
$1.3M
TO SUPPORT THE SAM SIMON ANIMAL RESCUE FUND, CRUELTY INVESTIGATIONS AND INTERVENTIONS, AND ORGANIZATIONAL CAPACITY BUILDING.
2022
$1.1M
FOR RECIPIENT'S EXEMPT PURPOSE
2022
$450K
For grant recipient's exempt purposes
2022
$256K
ENVIRONMENTAL AND ANIMALS
2022
$200K
ANIMAL RESCUE
2022
$192K
ANIMAL WELFARE
2022
$139K
ENVIRONMENT, ANIMALS
2022
$111K
ANIMAL-RELATED
2022
$101K
ASSISTANCE OF ANIMAL WELFARE BY DONATION OF 845 SHARES OF UNITED HEALTH ON 11/22/22 (BOOK VALUE OF $46,575 - ORIGINAL COST METHOD, FMV OF $101,235 - HI/LOW METHOD)
2022
$75K
SUPPORT TO END THE USAGE OF GREAT APES AND OTHER EXOTIC ANIMALS IN THE MEDIA, INCLUDING CAMPAIGNING AND ADVOCACY WORK TO IMPROVE THE RESPECT AND VALUE OF APES IN US ENTERTAINMENT.
2022
$75K
SUPPORT TO END THE USAGE OF GREAT APES AND OTHER EXOTIC ANIMALS IN THE MEDIA, INCLUDING CAMPAIGNING AND ADVOCACY WORK TO IMPROVE THE RESPECT AND VALUE OF APES IN US ENTERTAINMENT.
2022
$42K
GENERAL SUPPORT
2022
$39K
GENERAL SUPPORT
2022
$25K
INNOVATION FUND
2022
$25K
General & Unrestricted
2022
$25K
Operating Support/Annual Fund
2022
$25K
Charitable Event
2022
$25K
GENERAL SUPPORT
2022
$21K
UNRESTRICTED GRANT TO SUPPORT ORGANIZATION'S EXEMPT PURPOSE
2022
$20K
ENVIRONMENTAL
2022
$19K
ENVIRONMENT & ANIMAL PROTECTION
2022
$19K
CHARITABLE DONATION
2022
$18K
SUSTAINING SUPPORT
2022
$17K
GENERAL SUPPORT
2022
$16K
FOR GENERAL USES AND PURPOSES
2022
$15K
GENERAL PROGRAM EXPS
2022
$11K
UNRESTRICTED
2022
$10K
UNRESTRICTED GENERAL SUPPORT
2022
$10K
UNRESTRICTED GENERAL SUPPORT
2022
$10K
General & Unrestricted
2022
$8K
FOR GENERAL PURPOSES
2022
$7K
ENVIRONMENT & ANIMAL PROTECTION
2022
$7K
GENERAL OPERATIONS
2022
$6K
GENERAL OPERATING SUPPORT
2022
$6K
GENERAL OPERATIONAL SUPPORT
2022
$5K
SAVING AND IMPROVING HUMAN AND ANIMAL LIVES
2022
$5K
Given in support of PETA's Innovation Fund
2022
$5K
Charitable Event
2022
$4K
help eliminate animal testing
2022
$3K
GENERAL OPERATING SUPPORT
2022
$3K
General & Unrestricted
2022
$2K
MATCHING GIFTS
2022
$2K
General & Unrestricted
2022
$2K
help prevent testing on animals
2022
$1K
Charitable Event
2022
$1K
UNRISTRICTED DONATION
2022

Funded by

$38.8M from 144 funders · 447 grants · 2017–2024

Foundation To Support Animal Protec

$10.8M · 5 grants · 2017–2022

Sam Simon Charitable Giving Foundation Inc

$4.7M · 4 grants · 2020–2024

Fidelity Investments Charitable Gift Fund

$4.6M · 8 grants · 2017–2023

Vanguard Charitable Endowment Program

$3.3M · 4 grants · 2020–2023

Donor Advised Charitable Giving Inc

$2.9M · 7 grants · 2017–2023

Gs Donor Advised Philanthropy Fund

$1.3M · 6 grants · 2018–2024

California Community Foundation

$1.1M · 6 grants · 2017–2023

Details

EIN521218336
NTEE codeD010
Subsection03
Ruling date1981-03
Formed1980
Employees366
Volunteers55
PEOPLE FOR THE ETHICAL TREATMENT OF ANIMALS INC — Mission, Financials & Grants Received | Grantivo